Diversification

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“Don’t put all your eggs in one basket” is
often used by financial advisers to promote
one of the fundamental rules of investing
– diversification.
Diversifying spreads your investment
over different asset classes or types of
investments instead of investing in only a
single investment type. This will decrease
the risk of making investment losses over
time because as one asset class may be
suffering from low returns another may be
performing well. By combining the returns
from different asset classes, you will
increase your potential for a higher average
return from your investments.

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